The United States "Super Bowl" Final is Approaching, How Does Electricity Supplier Sellers Start Marketing?
February 4th, the United States "Super Bowl" final is approaching, how does export electricity supplier sellers start marketing?
The sales boom in the fourth quarter of 2017 is over. Do not worry, the first quarter of 2018 also has the opportunity to boost sales. The NFL playoffs have already started, and the Finals Super Bowl will be held on February 4. It is also a great time for exporters and retailers in E-commerce platform, such as Amazon and Wal-Mart, to increase their sales. How to use the "Super Bowl" to maximize sales? The following practices are for the sellers.
1. know the best teams and players of NFL, purchasing related products
Just a look at NFL, sellers can find a lot of ideas on the hot products. Even if you do not know how to play, you can check out the NFL record at ESPN.com (http://www.espn.com/nfl/standings) to see which teams are performing well in the playoffs and which teams are likely Win in Super Bowl. Then purchase potential hot products related to it.
In 2016, the U.S. Retail Federation estimated that 189 million people watched the "Super Bowl." Among them, 11.1% of people will "buy new uniforms or accessories," a total of 20.9 million products. A few weeks before the "Super Bowl", team members' jersey sales will have a peak. Hats, T-shirts, and other items marked with the team logo will all increase their sales – especially when the Championship team is created.
In general, the winning team's related products are more popular. According to sporting goods retailer Fanatics.com, after Payton Manning led the team to the Super Bowl title, a few years ago product sales related to him rose 500%. After winning, Manning announced his retirement, prompting sales of his shirt to further improve. Obviously, learning some ball-related knowledge can bring great benefits to Amazon's sellers.
2. Stocking TV with a variety of prices
2018, countless Americans will watch the "Super Bowl" finals. Whether it's seeing a good ad or watching a game, Americans buy a lot of widescreen TVs. That is why witty sellers stockpile a wide range of TV sets at different prices before Sunday's Super Bowl.
According to TIME.com, "In order to enjoy the 'Super Bowl' better, an estimated 8.6 million new TVs are expected to be sold in the United States." TV prices have been steadily declining each year due to lower material and manufacturing costs. Experts said that in the week before "Super Bowl", TV prices will be 5% -10% lower than usual. According to the Consumer Electronics Association survey, nearly a quarter of the TV buyers are specifically for the "Super Bowl" to buy a new TV. Now, the discounts on more than 50 feet large screen TV are everywhere. This means that people are looking for special TV sets. If sellers can find low-cost TV suppliers, they may be able to make a fortune in the Super Bowl.
3. the purchase of a large number of "Super Bowl" party supplies
Millions of parties will be held on the "Super Bowl" final day (Star Sunny day), which means that the demand for party supplies will be very large. The following products – especially Super Bowl-themed products, are expected to bring huge profits to sellers:
• Paper plates
• Plastic cups (and pint cups)
• Party decorations
In addition, after the contest, if the party Sellers can continue to sell these items it they without a specific team tag.
4. Concerned about the "Super Bowl" star who performed in the "Super Bowl" midfield live performances, after the context show, their works usually have sales peak. Sellers can source the profits of these celebrities.
In 2015, sales of both Katy Perry and Missy Elliott have been greatly improved after the Super Bowl midfielder show. Her work, especially Elliott, soared 996%. Before the show, many viewers did not even hear of her.
2017 "Super Bowl", Lady Gaga midfielder performance. Some time ago, she just released the album "Joanne". After the contest, album sales got explosion.
It is reported that midfielder Justin Timberlake will starring in 2018. It is best for the seller to stock up on his products prior to the competition, especially the work he has just released or is actively promoting. It is very likely that these pieces will be hot items after the game.