How to Develop Your New Product into a "Moldbaby" on Amazon
Five Preparation Elements for building a hot product
Most sellers are always deprived of systematic operational thinking in the process of creating Moldbaby, causing them to make a mess in the coming season.
First, the determining of the catagory. The reason why the category confirmation paly a importtant role in the process of developing a Boldbaby, thanks to the category determines whether the seller can become the Top100 and Bestseller to some extent . He explained: "Because the probability to be Top100 and Bestseller is different in different categories, and the traffic and sales needed by different categories is vastly different, so sellers must select products which is within the Top100 when selecting products. "
Second, determine the keyword. Many sellers will be preconceived to think the search keywords and the key words that result in a direct sale as one thing, but according to authorized people introduction, the two are not the same. The search keyword including the sale keyword actually. For a single keyword filling, the sellers need to focus on the title and the bullet points, it is more conducive to helping products to promote a single. "
Third, Unique picture model. As we all know, the picture in the Amazon is also has A9 weight, then the so-called unique refers to that make a comparation among the Top 100 and the former three pages's listing based on the catagory.
Fourth, the layout of the keywords. Referring to the layout of the keywords, it is closely relate to the traffic and exposure.It is suggested that sellers better to put emphasize in the layout of the keywords in title, selling point and product description, when using the ARA data, you should use the traffic keywords, a single key words and shopping cart keywords to fill in the text.
Fifth, A + page material preparation. After the above content is completed accordingly, then A + page material preparation is also a key step. This is because A + page's weight continuously increases, it can also bring about the conversion rate to some extent.
Three tips for small sellers to develop Moldbaby.
First: sellers need to prepare multiple sellers's account stand by at the same time, and these accounts need to be the same brand and the same category.
Second: the title of the product must be differentiated, both the main map and selling points must be fascinating, and then delivery by yourself "This method not only reduces costs, but also avoids risks as much as possible".
Third: stand-by accounts combined with a large number of direct comments to create the ultimate Moldbaby.
Time: Beijing time at 10 am and around 4 pm is the best time to catch new products in the Amazon system, when uploading new products, the seller may wish to refer to this time to promote new products.
Logistics: Must seize Amazon one month's bonus period, select the appropriate logistics channels, should not choose the sea channel, "because shipping waste time, you know that Amazon's bonus period is from the moment of uploading your new products. once you miss this important time point, then it is unfavoroble to develop and promote the product into a Moldbaby. "
Products: finish uploading product, many sellers will ignore a point that affiliate with their own products, how to "sell Yourself"? The QA and direct comment is a good way to create a hot product. On the one hand, the reason for QA is based on the fact that buyers are only interested in the product before they leave QA. If they are not interested, QA is almost zero; on the other hand, the direct comment is to make the product appear in front of the users seems hotter than it really be and increases the convertion rate.