Six product selection traps that 90 % of Amazon sellers can't jump out
1. I do what others do, I do what they do
In the selection of goods, the parrot is also to see the timing. Especially hot products, such as the previous " fingertip gyro, balance car, solar eclipse ", these products do not have continuous or long-term needs.
In the early days of the trend, we may make money, but once the limelight, the products will face Unsalable, inventory slightly larger will affect the operation of the company, so it is irresponsible to follow suit.
2. like to choose related products
Think what sells, its accessories products will also sell. But many people have this idea, I can think of, others will think.
At this time, it is best to see how many people sell related products. If the sales of other people are good, then you can choose this product at this time.
3. analysis of review, heavy review and light praise
When you do Amazon, you may have a good reputation and not like bad review, so in the analysis of review, also pay attention to the negative feedback and contempt.
In fact, people can think, through the analysis of praise can also greatly improve the understanding of the commodity, can help the seller more accurate positioning products.
The bad review, although the impact on the store's index is very large. But the good reviews are also the seller's friends need to be in-depth analysis.
4. like software data selections
Needless to say, relying on the data selection software for the accurate analysis of related products, selected products targeted, easy to build Moldbaby, less investment and quick effect. But this is also difficult to form their own company competitiveness, not suitable for brand and create a supply chain, often slow people step, pick up the tooth and wisdom, can not make profits.
Therefore, in the choice of products or to have their own objective judgment, can not rely only on software tools.
5. self – handicapping, choose the product by your own feeling
Cross – border e-commerce sellers generally easy to step into the misunderstanding is that using Chinese habits and preferences to determine the preferences of foreigners, aesthetic differences, but for novice sellers, in the initial selection may be limited to their own familiar areas, unable to open mind to expand more products.
It is suggested that novice sellers in this area can consult with an experienced seller and summarize the experience of developing products.
6. prefer to choose products with large profit margins
General profit big products, show that earn more money, also means that there are a lot of sellers are doing. Therefore, the most important point of the profit is to see that the products are not many people, more people, the competitiveness of the large products can need to carefully consider the cost of investment.
Because our products to be put on the shelves are not able to compete with competitors PK, even if you play a price war, sales is not high will be the loss, after all, the sales of people there, the same price users will first choose high sales.
Although many people know that this e-commerce era is " product for the king" era, but many people hang in the first step of the product – " choose" this road.
Can the product be sold out, can it become a Moldbaby, it depends on the right product.