Notes on the product selection for small sellers of Amazon platform
Selection, whether it is for the big seller or small seller, has a decisive role, especially for small sellers, the selection sometimes determines the fate of the shop. So in the cross-border e-commerce giant Amazon platform, small sellers choose what to pay attention to what? Today small make up gives you a summary of some skills, the seller friends must not miss!
one: search for product entry point
The so-called entry point, is to find the product positioning of their own shops. Sellers should according to their own situation, combined with the trend of the platform hot products, choose their main products, products to achieve " fine ", do not make a grocery store, to get rid of rough, the pursuit of detail.
wo: choose the advantage commodity, make full effort to build Moldbaby
Sellers want to choose their own shop has the advantage of goods, create Moldbaby, strive to improve the ranking of products. Because in the Amazon platform, the top not only can improve the sales of a single product, but also can bring a lot of exposure to other products of the store.
three: guarantee the quality of goods
The quality of commodities is the root cause and the most basic problem. For small sellers, the shop itself is not like the big seller stores are big, many small sellers are small and beautiful routes, therefore, the quality of the goods, the store has a very important impact. Therefore, when choosing the commodity, the seller must choose the quality guaranteed goods.
four: create your own brand
In the Amazon platform, pay special attention to brand and intellectual property issues. Your own products, must have a registered trademark, so not only to prevent the same trade, but also can gradually form their own unique brand. Moreover, once the brand is formed, it can catch some customers with brand – obsession, and bring a stable source of customers for the shops. five: to find a profitable product
For their own shops, the seller must statistically confirm which products are profit, in the optimization of profits, but also to know that the profits generated by these profits account for the total profit of the shop. Then according to the product situation, can make some profit, as the shop Moldbaby alternative products. At the same time, sellers should note that long tail products tend to be the key to profitability.
six: service first, improve customer experience
Good service attitude can not only improve the customer experience, but also improve the proportion of returning customers, forming word-of-mouth communication, let the old customers bring new customers, so that not only reduces the cost of the drainage shop, but also formed a benign cycle of a shop, a brand.
The above is small make up today gives everybody experience to share, hope these little skills can help to the seller friend!